Beyond the Brand


An American Brand. A New York Atelier.

Discerning Style for Real Women.

Mi Jong Lee is a designer women’s ready-to-wear collection designed and produced exclusively in our New York City Garment District atelier under the creative direction of the brand’s namesake Korean-American designer, Mi Jong Lee.

Mi Jong Lee

Lee, a thirty-year design veteran whose credentials include Cornell University and Parsons, The New School for Design, founded her eponymous line in 2014, after a successful presence in the retail world.

The collection’s pillars include classic foundations with a distinct influence from the world of fine arts, a refined embrace of color, original custom print design, and high ethics and sustainability standards. Mi Jong Lee is available at the brand’s privately owned and operated Madison Avenue flagship and in over fifteen designer specialty stores across the United States and Canada.

About the Atelier

Based in New York City, the brand’s 37th Street Garment District headquarters doubles as a bespoke atelier, where 100% of the collection is designed, produced, and manufactured. Mi Jong Lee, the brand, is a member of “Made in New York,” and was certified in 2016 by the New York City Economic Development Corporation.

About the Flagship

Founded in 1982, Emmelle Boutique was a purveyor of beautifully designed luxury womenswear and accessories.

In addition to the Mi Jong Lee and Emmelle collections, it carried jewelry and accessories from designers who share a similar independent spirit and thoughtful aesthetic. The result was an experience that embraced both the classic and the cutting-edge, which created a look that was timeless yet distinctive.

Emmelle Boutique has permanently closed, but appointments are available to shop directly at the atelier. Call 212.570.6559 or email to inquire.